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Segment

Integrating Zigpoll with Segment gives you powerful new ways to collect, analyze, and act on customer feedback. By connecting a source, you can automatically enrich survey responses with data from your existing tools, send survey results downstream, or trigger workflows in your favorite platforms.

In this guide, we’ll walk you through how to connect a source to Zigpoll and start using it right away.


Step 1: Create A Zigpoll Source In segment

  1. Log into your Segment Dashboard

  2. Create a source, select Zigpoll from the list of source options.


Step 2: Enable the Segment integration in Zigpoll and enter your write key

  1. Log in to your Zigpoll Dashboard.

  2. Navigate to Integrations from the left-hand menu.

  3. Select Segment and enter the write key for your source.


Step 3: Put It Into Action

Once your source is connected, you can:

  • Send survey results directly into the source.

  • Attach metadata (like customer ID, order details, or session data) to enrich responses.

  • Trigger workflows in tools like Segment, Klaviyo, or Slack.


Example: Using Zigpoll with Segment

By connecting Segment as a source, every Zigpoll survey response becomes an event inside Segment. When a respondent provides a phone number, it is normalized to E.164 format and included as a phone trait on the Identify call (Segment's reserved trait, which maps to the SMS channel by default). From there, you can:

  • Send feedback into analytics dashboards.

  • Sync responses with email automation flows.

  • Enrich customer profiles with qualitative insights.

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