Creating Surveys with AI
Use Zigpoll's AI to generate complete surveys from a simple prompt
Zigpoll's AI survey generator lets you create complete, ready-to-use surveys in seconds. Just describe what you want to learn, and the AI builds the questions, answer options, and recommended delivery settings for you.
How to use Build from a Prompt
Go to Surveys in your Zigpoll dashboard.
Click Create survey.
Click the Build from a prompt button.
Enter a description of what you want to learn from your customers.
Click Generate and wait a few seconds.
Review the generated survey and make any adjustments.
Click Create survey to save it.
You'll land in the survey editor where you can customize questions, change the order, or adjust settings before going live.
Writing effective prompts
The more context you give the AI, the better your survey will be. Here's a simple formula:
[Survey goal] + [Target audience] + [Business context] + [Desired length]
Basic prompt examples
Understand purchase motivation
"Post-purchase survey to find out why customers bought"
Diagnose conversion issues
"Survey for product pages to understand why visitors aren't buying"
Gather product feedback
"Survey to collect feedback on our new subscription box"
Advanced prompt examples
For more specific results, add details:
Customer profiling:
"I want to create a 10 question survey to understand my customer demographics and shopping habits. I sell fitness equipment and want to improve my email segmentation."
Result: Questions about exercise frequency, fitness goals, equipment owned, where they exercise, and preferred communication style.
Conversion optimization:
"Short survey for abandoned cart customers to understand why they didn't complete checkout. We sell premium skincare."
Result: Questions about price concerns, shipping costs, product questions, and trust signals.
Product development:
"Survey for repeat customers to gather ideas for new products. We sell coffee and want to expand our product line."
Result: Questions about flavor preferences, brewing methods, interest in accessories, and willingness to try new products.
What makes Zigpoll's AI different
Unlike generic AI tools, Zigpoll's survey generator is trained specifically on successful ecommerce surveys. It understands:
Common use cases — post-purchase, abandoned cart, NPS, product feedback
Effective question types — when to use multiple choice vs. open-ended vs. ratings
Optimal survey length — balancing depth with completion rates
Delivery recommendations — suggesting when and where to show your survey
The AI pulls from patterns across millions of survey responses to create questions that actually get answered.
Customizing your generated survey
The AI gives you a starting point, not a final product. After generation:
Edit questions
Click any question to modify the text, change answer options, or switch the question type entirely.
Reorder slides
Drag and drop questions to change the flow. Consider putting easier questions first.
Add or remove questions
Delete questions that don't fit, or add new slides for topics the AI missed.
Adjust delivery settings
The AI suggests where to show your survey, but you can change this in Delivery Settings. Options include:
Post-purchase
On-site popup
Specific pages only
Link/email only
Tips for best results
Start specific, then broaden. A focused prompt like "understand why first-time buyers chose us over competitors" works better than "customer feedback survey."
Mention your industry — The AI tailors questions differently for fashion vs. food vs. electronics.
Specify the audience — "VIP customers who've ordered 5+ times" gets different questions than "first-time visitors."
Include your goal — Are you improving ads, fixing conversion issues, planning new products, or something else?
Set expectations on length — Say "short 3 question survey" or "comprehensive 10 question survey" to control depth.
Common use cases
Post-purchase surveys
"Post-purchase survey to understand how customers discovered us and what almost stopped them from buying"
Exit intent surveys
"Quick survey for visitors about to leave without buying to understand their objections"
Customer segmentation
"Survey to segment customers by lifestyle and preferences for personalized email marketing"
Product research
"Survey for existing customers about what new products or flavors they'd like to see"
NPS and satisfaction
"NPS survey with follow-up questions to understand what drives promoters vs. detractors"
Next steps
Once your survey is generated and customized:
Preview it — Click Preview to see exactly what customers will experience.
Set targeting — Choose which customers see the survey in Targeting Settings.
Go live — Toggle visibility to "Live" when you're ready.
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