Layered Post Purchase Surveys
Deliver different surveys on the same page based on customer context
Zigpoll allows you to configure multiple surveys for the same page and deliver different ones depending on the customer context, such as:
Whether it's a new or existing customer
The order total
How many orders the customer has made
What country or language the customer uses
Whether specific tags are applied to the customer
Setting Up Layered Surveys
Step #1: Create Your First Survey
Go to Surveys → Create Survey.
Enter a title and select Post Purchase for the delivery method.
Use a template or build your slides from scratch.
Step #2: Configure Targeting
On the General tab, scroll down to Customer Targeting Settings.
Click Advanced for more control over the configuration.
Set the rules for which customers should see this survey.
Step #3: Create Additional Surveys
Repeat Steps 1-2 for each customer segment you want to target. For example:
Survey A → First-time customers
Survey B → Returning customers
Survey C → High-value customers
Step #4: Order Your Surveys
Make sure your surveys are in the correct order. Surveys are evaluated from top to bottom — if multiple surveys match a customer's conditions, the survey at the top of the list will be served.
Layered surveys let you run a comprehensive post purchase feedback campaign that dynamically adapts to different customer segments. You can leave it running continuously to constantly improve your business.
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